Fresh Takes

T. Rowe Price Will Collapse as ETFs Destroy Asset Managers

Posted April 14, 2026

"Asset managers like T. Rowe Price are dinosaurs. Why pay 85 basis points when you can get SPY for 3? This stock will crater as retirement flows shift to ETFs. Sell immediately."

— A particularly confident analyst, April 2026

April 2026

What Actually Happened

Wall Street piled on the bearish case: 33% of analysts rated T. Rowe Price a Sell, 60% said Hold, and only 7% dared call it a Buy. The consensus was clear: traditional asset managers are doomed. But then the Motley Fool decided everyone was wrong. They took a deep dive and made the argument that T. Rowe Price is actually a screaming value right now. Turns out investors still value active management for certain niches, the company has been quietly improving operational efficiency, and all that bearish sentiment had already crushed the valuation. Oops. The real story: sometimes being the consensus pessimist on an industry is actually the market's way of saying the stock is cheap.

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