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Netflix Analyst: "We See a 15% Upside Case." NFLX Lost 9.7% in One Session.

Posted April 19, 2026

"We maintain our Outperform rating with a $135 price target. Netflix's ad tier momentum and international growth represent a compelling 15% upside from current levels."

— JPMorgan Chase Equity Analyst, April 14, 2026

April 14, 2026

What Actually Happened

JPMorgan's TV & Media analyst published a glowing note on Netflix's Q1 earnings three business days before the company reported. The analyst highlighted "accelerating" ad growth and "surprisingly" stable churn metrics. Within 24 hours of earnings release, Netflix reported that password sharing cleanup had plateaued faster than expected and that European growth was cooling. The stock promptly erased JPMorgan's 15% "upside case" — *before lunch*. By Friday close, NFLX was down 9.7% for the week. The analyst's price target remains unchanged, which is the financial equivalent of pretending nothing happened.

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